Hi, I’m Nicole — the founder and creative heart behind Justt Creative.

I’ve always been an artist. Before cameras and content strategy became my everyday world, I was studying art and design in college — majoring in illustration and graphic design. Creativity has never just been a hobby for me; it’s been the lens through which I see everything.

During college, I had the opportunity to study abroad at Central Saint Martins in England, focusing on contemporary art and digital media. That experience expanded the way I think about storytelling — how visuals can evoke emotion, shift perspective, and connect people without saying a word.

Even now, outside of client work, you’ll usually find me painting large-scale abstract canvases just for the joy of it. There’s something about big, expressive brush strokes that reminds me why I fell in love with art in the first place.

Life has taken me across the country — twice. I grew up in Maryland, moved to Oregon, and now call Florida home. Each move shaped me in different ways creatively and personally. These days, I live in Tampa with my husband, Alex, and our two huskies, Obi and Mia (who fully believe they run the house).

Before launching Justt Creative, I built an extensive background in the bridal and wedding industry — working closely with designers, brides, and creative teams. That world taught me how much intention and detail matter. It also sparked something in me: the desire to create work where my own creativity could truly take center stage.

Justt Creative was born from that desire.

It’s the space where my love for art, design, storytelling, and human connection all come together. Whether I’m capturing a wedding, directing a brand shoot, creating travel content, or photographing a space, my goal is always the same — to make it feel honest, elevated, and uniquely you.

Thanks for being here. I can’t wait to create something beautiful together!

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